War Paint
Shows · War Paint
The fierce rivalry between cosmetics titans Helena Rubinstein and Elizabeth Arden spans decades as the two women who invented the modern beauty industry battle for market dominance while refusing to ever meet face to face. From opposite sides of Fifth Avenue, they steal each other's formulas, poach employees, and wage advertising wars, yet share an unspoken bond as self-made women in a man's world.
- Opened
- 2017
- Performances
- 236
- Type
- Musical
- Era
- Contemporary
Productions1 on Broadway
| 2017 | Original Theatre unknown. · Michael Greif | 236 performances |
Every Broadway staging held in broadway-data, sourced to IBDB. West End runs are not yet held.
Recordings 1 album held
Licensing 2 entries
| US | Concord Theatricals Concord Theatricals | available |
| UK | Concord Theatricals Concord Theatricals | available |
Read from the licensor's own pages and catalogues. Rights move, and an empty row means we have not confirmed a publisher, not that the show cannot be licensed.
2 passages naming War Paint, found by keyword across 178 books. It's where this show turns up in the literature, not curated trivia about it.
Elizabeth Arden and Helena Rubenstein were portrayed by Christine Ebersole and Patti LuPone in the 2017 Broadway musical War Paint, Arden and Rubenstein were parodied by Marian Santre and Marie Stevens in the “Fifth Avenue” sequence. book:the-complete-book-of-1930s-broadway-musicals-dietz-dan-rowman-littlefield-publis#p324
The real reason War Paint closed was because in its final thirteen weeks on Broadway, it never sold better than 49 percent of its gross potential. book:the-book-of-broadway-musical-debates-disputes-and-peter-filichia-rowman-littlefi#p120
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